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    "result": {"data":{"fishermanBusiness":{"name":"Grassroots Salon & Spa","logo":"https://fisherman.gumlet.io/public/286ae86c-d95b-44d3-afe2-562582959a13/06654ba0-cc2f-4af8-a420-9bcbc428f269.png","businessCategories":[{"category":"SALON"}],"website":{"domains":[{"url":"www.grassrootssalonandspa.com","primaryDomain":true}]}},"fishermanBusinessBlogPost":{"_id":3242,"title":"Pink for a Purpose: Grassroots Is Raising Money for Breast Cancer Research","summary":"","content":"# Pink for a Purpose: Grassroots Is Raising Money for Breast Cancer Research\r\n\r\nOctober is Breast Cancer Awareness Month, and this year, the team at **Grassroots Salon & Spa in Layton, Utah** is coming together for a little friendly competition with a much bigger purpose: raising money for breast cancer research.\r\n\r\nThroughout the month, our team members and providers are competing to see who can raise the most money—and we’re inviting our guests to get involved, too.\r\n\r\n## Our Team Is Putting Their Money Behind the Cause\r\n\r\nIf you notice your favorite Grassroots team member wearing jeans in the salon this October, there’s a reason!\r\n\r\nEach time a team member chooses to wear jeans, they are making a **$10 donation toward breast cancer research**.\r\n\r\nIt’s a simple way for our team to participate throughout the month, contribute personally to the fundraiser, and keep breast cancer awareness at the forefront of what we’re doing.\r\n\r\nAnd because everything is a little more fun with some friendly competition, we’re keeping track of how much each provider raises throughout October.\r\n\r\n## Help Your Provider Climb the Leaderboard\r\n\r\nOur guests can join the Grassroots fundraising challenge by making a donation at the front desk during checkout.\r\n\r\nWhen you donate, you can choose the provider you’d like your contribution added to. Your donation will count toward their fundraising total and help them move up our **Pink for a Purpose leaderboard**.\r\n\r\nWhether you donate $1, $5, $10 or more, every contribution adds to what we can accomplish together.\r\n\r\nThe competition might give us an excuse to have a little fun, but the ultimate goal is much bigger than who finishes at the top of the leaderboard. We want to use our salon community to raise as much as possible for breast cancer research.\r\n\r\n## Beauty, Community + Giving Back\r\n\r\nGrassroots has always been about more than hair, skin, nails and beauty. We believe in creating meaningful connections with the people who walk through our doors and finding ways to support the community around us.\r\n\r\nBreast cancer has touched the lives of countless individuals and families, including people within our own communities here in **Layton and Davis County, Utah**. Breast Cancer Awareness Month gives us an opportunity to come together, raise awareness and contribute to research that continues to improve our understanding, detection and treatment of breast cancer.\r\n\r\nWe’re proud that our team is participating with their own donations, and we would love for our guests to join us.\r\n\r\n## Who Are You Backing?\r\n\r\nThe next time you visit **Grassroots Salon & Spa**, check out the Pink for a Purpose leaderboard at the front desk and see which provider is currently in the lead.\r\n\r\nWant to shake up the rankings?\r\n\r\n**Make a donation at checkout, choose your provider and add to their total.**\r\n\r\nWe’ll be following the competition throughout October as our providers battle for the top spot—all while working together toward the same goal.\r\n\r\nBecause at the end of the month, it isn’t really about who wins.\r\n\r\n**It’s about how much we can accomplish together.**\r\n\r\nThank you to our Grassroots team, our incredible guests and everyone who chooses to participate in our Breast Cancer Awareness Month fundraiser. Every donation matters, and we’re grateful to have a salon community that continues to show up for causes that matter.","heroImage":"https://fisherman.gumlet.io/public/286ae86c-d95b-44d3-afe2-562582959a13/posts/pink_for_a_purpose.png","seoTitle":"","seoDescription":"Pink for a Purpose: see how Grassroots Salon & Spa in Layton is raising funds for breast cancer research and rallying our community behind the cause.","seoOgTitle":"","seoOgDescription":"","seoOgImage":null,"gatsbyHeroImage":{"childImageSharp":{"gatsbyImageData":{"layout":"fullWidth","placeholder":{"fallback":"data:image/png;base64,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"},"images":{"fallback":{"src":"/static/fd2c3726656e6ed0ececf7785a4e320d/35c4e/pink_for_a_purpose.png","srcSet":"/static/fd2c3726656e6ed0ececf7785a4e320d/76f6c/pink_for_a_purpose.png 750w,\n/static/fd2c3726656e6ed0ececf7785a4e320d/cb930/pink_for_a_purpose.png 1080w,\n/static/fd2c3726656e6ed0ececf7785a4e320d/cbec7/pink_for_a_purpose.png 1366w,\n/static/fd2c3726656e6ed0ececf7785a4e320d/35c4e/pink_for_a_purpose.png 1920w","sizes":"100vw"},"sources":[{"srcSet":"/static/fd2c3726656e6ed0ececf7785a4e320d/4c1cf/pink_for_a_purpose.webp 750w,\n/static/fd2c3726656e6ed0ececf7785a4e320d/2eb44/pink_for_a_purpose.webp 1080w,\n/static/fd2c3726656e6ed0ececf7785a4e320d/05f36/pink_for_a_purpose.webp 1366w,\n/static/fd2c3726656e6ed0ececf7785a4e320d/31d0c/pink_for_a_purpose.webp 1920w","type":"image/webp","sizes":"100vw"}]},"width":1,"height":1.3333333333333333}}},"author":{"firstName":"Malinda","lastName":"O’Dell","avatar":null,"email":"grassrootssalon2022@gmail.com"},"publishedAt":"2026-10-28T15:00:00.705664Z","heroImageAltText":"undefined","slug":"pink-for-a-purpose-grassroots-is-raising-money-for-breast-cancer-research"}},"pageContext":{"id":3242,"blogRootSlug":"/blog/","slug":"pink-for-a-purpose-grassroots-is-raising-money-for-breast-cancer-research","templateProps":{},"postDestination":"Blog"}},
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